Ecotourism: Planning, Development and Marketing

The book is written to fill the gap of available information and study materials available on ecotourism.It is prepared to help the emerging tourism professional and students as well as faculties to provide them supporting materials, case studies and examples. The book contains a simplicity in diversity and touch almost all the important issues and points which is required to understand the concept of ecotourism and further leads to advance stage that is ecotourism products, designing approach, planning and ends with marketing techniques. It includes various case studies and perceptions of eminent authors. It highlights the importance of various forms of ecotourism in growth and development of village, region, state and country. It also covers protected areas management ,visitors management conservation and preservation of monuments, heritages, historical sites, museums,ecotourism models ...This is an effective ecotourism manual for aspiring professional. Authors Profile: Dr. Chiranjib Kumar, Assistant Professor –Tourism & Hospitality Department of Wildlife & Eco-Tourism Gambella University, Ethiopia Aditi Choudhary, Assistant Professor –Tourism Management C.Z. Patel College of Business & Management Sardar Patel University, Anand, Gujarat