Business Models for Dummies

Business Models for Dummies helps professionals write a solid business model to further define their company's goals and increase attractiveness to customers.Table of Contents:Part I: Getting Started with Business ModelsWhat is a Business Model and Why Does it Matter?Business Models DefinedBusiness Models Come in Many Different FormsYour Business Success Depends Upon Your Business ModelPart II: Creating a Winning Business ModelUsing Tools to Design Your Business ModelFinding the Most Attractive Markets to Create a Powerful OfferingCompleting Your Offering with a Unique Value PropositionMaking Money with Your Business ModelMonetization through Sales PerformanceMaking Your Business Model LastSustaining Your Business Model